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Latest News
- UNBOXING - Virgin TiVo's Backwards Programme Guide
- by Lloyd Mason, January 3, 2012
- Decipher wins Gold at IAB Europe Research Awards
- by Hamish McPharlin, June 27, 2011
Decipher wins Gold for best research project in the Ad Effectiveness category of the IAB Europe Research Awards in Barcelona. - Decipher's Online Ad study shortlisted for AOP Award
- by Hamish McPharlin, April 21, 2011
Decipher's collaboration with the IAB and Sky into online ad effectiveness has been shortlisted for an AOP Award for Best Research ...moreDecipher's collaboration with the IAB and Sky into online ad effectiveness has been shortlisted for an AOP Award for Best Research Project. ...less - Google and Decipher test ad effectiveness on Youtube
- by Hamish McPharlin, February 16, 2011
Google teamed up with Decipher in 2010 to test the effects of Youtube's new 'Promote Your Video' service. The results are ...moreGoogle teamed up with Decipher in 2010 to test the effects of Youtube's new 'Promote Your Video' service. The results are now available. ...less - Decipher's 'Tellyport' Project; On demand strengthens appeal of live TV
- by Hamish McPharlin, December 22, 2010
Increasingly, the main reason people watch on-demand TV services such as ITV Player, 4oD, Sky Player and BBC iPlayer is to ...moreIncreasingly, the main reason people watch on-demand TV services such as ITV Player, 4oD, Sky Player and BBC iPlayer is to avoid falling behind with the linear TV schedules, which have been attracting record viewing figures in recent years, according to new research published by Thinkbox and Decipher. ...less
