The TV world is changing. New technologies are shifting the way consumers interact with media brands and content. The Antenna Programme is a chance to tune-in to Decipher's research and thinking on this altered 'Connected' TV landscape. Delivered as a series of brainstorm workshops at iBurbia Studios, the Antenna sessions let participants get their hands on the latest TV devices and systems, while exploring the strategic issues they raise.
Decipher Consultants guide all attendees through the essential developments and debates with our unique, industry leading approach. Decipher host and run sessions in conjunction with a selection key industry organisations who provide additional market intelligence and further market insight around specialist areas.
Our Next Workshops:
Tuesday June 11th - 18:00: Book Here
The Changing Face of TV Advertising
Wednesday 26th June, 2013 - 9.30: Book Here
Introductory Antenna Sessions
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The Emerging TV Landscape |
An introduction to the key players, devices, systems, content and commercial models of the evolving Connected TV landscape. Next Workshop: Tuesday, 11th June, 2013 - 18:00 |
Specialist Focus Antenna Sessions |
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Redefining the Big Screen
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EPGs, Interfaces and Content Discovery - The battle for eyeballs starts in the EPG - this immersion introduces the creative and commercial issues raised by the evolution of EPGs from functional device to prime real estate. |
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The Changing Face of TV Advertising
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The Changing Face of TV Advertising Immersion looks at the evolving landscape from the perspective of the advertising and marketing community. Next Workshops: |
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Future Programming and Content Models |
This series of workshops evaluates the Emerging TV Landscape from the perspective of programme makers, channel commissioners, schedulers and rights holders. |
Case Studies
Related Publications