Decipher’s latest VOD Audit report is now available and with 84% of data collection automated, it provides the biggest and most robust picture of the UK video on demand landscape yet. It dissects the biggest 20 video on demand services in the UK giving an unrivalled overview of all VOD in the UK.
The new expanded report reveals that Apple’s iTunes service comprehensively trounces the competition by offering a total of 65,063 video assets, 193% larger than the next largest service Xbox Video, and 275% larger than the largest TV VOD service BT TV/YouView. The biggest growth overall in VOD was seen in Sky’s NowTV service which is 208% larger than in September’s Q3 report. Other providers who grew strongly include Xbox Video (87%), Sky TV (+35%) and Netflix (+26%). more “Decipher’s VOD Audit Q4 ’13: iTunes dominate total VOD size; but Sky lead catch-up”